Product Description:
Esquire. Ford Motors. Burton Snowboards. The Obama administration. While all of these brands are vastly different, they share at least one thing in common: a teeny, little bit of Aaron James Draplin—one of the new school of influential graphic designers who combine the power of design, social media, entrepreneurship, and DIY aesthetic to create a successful business and way of life.

Draplin Design Co. includes examples of his work—posters, record covers, logos—and presents the process behind his design with projects like Field Notes and the “Things We Love” State Posters. Draplin also offers valuable advice and hilarious commentary that illustrates how much more goes into design than just what appears on the page.

Draplin writes in his introduction, “I made this stuff my life. When something is your hobby first, the ‘work’ part never feels the same. I love making this stuff. And I’m hoping that will never change. I’ve been lucky to pull off a killer life in design. Let this goddamn book be proof.”

With Draplin’s humor and pointed observations on the contemporary design scene, Draplin Design Co. is the complete package for the new generation of designers.

A Couple Quotes from the Big Leagues:
“Aaron Draplin is sort of like the Bernie Sanders of graphic design...Now the designer is dropping a book called Pretty Much Everything (out May 17), and according to the official announcement it’s going to be a ‘mid-career survey of work, case studies, inspiration, road stories, lists, covers, and logos.’ Chances are it’s probably going to be pretty damn funny, too.” –WIRED

“Aaron James Draplin lets the simplicity and universality he found in Lego toys as a child guide his work designing corporate logos and other work for companies like Nike and the New York Times, plus snowboards, posters and a slew of other projects.” –Globe and Mail

Colophon Details:
01. Designed, Edited, Sweated-Over, Scanned-In, Tuned-Up, Tuned A Full Step Down, Schemed-Up, Paginated, Fretted Over, Backed Up, Kerned, Dug Out of Dark Corners, Color-Corrected and Lived by Aaron James Draplin, Draplin Design Co.
02. Editors: John Gall with Sarah Massey
03. Managing Editor: Gabriel Levinson
04. Production Manager: Denise LaCongo
05. Design Manager: Devin Grosz
06. Copy Editor: Rob Sternitzky
07. Proofreading: Angus Johnston
08. Around-the-Shop Photography Assistance: John “Goo” Phemister and David Nakamoto.
09. August 2015 Design Assistant: Cory Loven

Product Details:
01. Hard cover 256-page book, lovingly signed by the author!
02. Full-color CMYK offset printing throughout the book.
03. 5th color hit of “Pantone Orange 021” all the way through the book!
04. 8" (W) × 10" (H) × 1-1/8" (D) in dimension.
05. 256 pages.
06. 2.86 lb book weight.
07. Debossed knolled logo square on front and back cover.
08. Library of Congress Control Number: 2015949569
09. ISBN: 978-1-4197-2017-8
10. Currently in its 12th printing. (How about that shit?! –DDC)
11. Printed and bound by our buddies over in China.
12. Published in 2016 by Abrams Books in New York City.
13. Copyright ©2016 Aaron James Draplin, Draplin Design Co.

Get It Signed:
After you purchase the book, hit Leigh up with an email to shipping@draplin.com and let her know who you’d like the book signed to! To yourself, a friend, etc. Let us know!